Maxime Archambault · Motion design
Hello@maximearchambault.com

Mon radar me dit que…

Standish Communications was commissioned by CIME to create a playful and inclusive campaign aimed at raising awareness of discrimination. They needed a motion design partner capable of delivering animations aligned with CIME’s mission. CIME, a non-profit organization, works to help women integrate into the workforce. The campaign, in partnership with CNESST, was launched on Facebook, Instagram, and YouTube.

Innovating through cooperation

This installation at Desjardins’ headquarters in Lévis presents the organization’s innovations from 2000 to today. Working with GeM’s team, I played a key role in designing and building the interactive system, handled on-site installation and projection mapping, and animated parts of the content. A big part of the work was learning TouchDesigner on the fly and making sure the experience felt simple and reliable for real visitors using wall buttons and their phones.