MUSIQUE SELECT · social media Launch Album

Music Select wanted to promote album launches across different artists with consistent social video content. Working with Zachary Therrien-Watt (marketing manager), I built a system: 15-second motion driven by album artwork, then declined into multiple formats, durations, and text variations. We standardized the endings for branding consistency, created After Effects templates. The challenge was making repetition feel fresh - same structure, different energy for each artist.